OSCE Mission to Montenegro supports parliamentary staff in managing social media channels

Structuring and presenting information in an engaging manner on social media, was the focus of a workshop the OSCE Mission to Montenegro organized for 14 (9 women and 5 men) parliamentary staff on 23 and 24 June.

In order to improve transparency and promote greater citizen engagement, the Parliament of Montenegro opened social media channels on Facebook, Twitter and Instagram in October 2020. This workshop was an opportunity for parliamentary staff, through practical exercises, to learn how to create Facebook and Instagram posts using the Parliament’s logo, photographs and visual content. Participants discussed principles and techniques for ethical and professional use of social media, ensuring transparency and accountability of the institution while projecting an authentic presence in online media.

The international expert Danica Ilić explained that her main message during the workshop was that the Parliament is the highest institution for citizens in Montenegro. “That is why the Parliament needs to be where its citizens are — on social media, strengthening democratic side of conversations in the digital space,” said Ilić.

The Mission will continue providing expertise, knowledge sharing and capacity-building opportunities to the Parliament to promote their transparency and integrity in order to build public confidence.