Events
Training on TV programme planning
When
23 September 2010 (All day) - 24 September 2010 (All day)
Where
Tirana International Hotel, Consortium Room
Organized by
OSCE Presence in Albania
A two-day training course aimed at assisting Albanian TV stations with programme planning.
The workshop is divided into two parts:
The first part (on 23 September) will be dedicated to the relevance of media market research, methods and approaches to how local TV stations with limited financial means can obtain audience data and process it.
In the second part (on 24 September), TV programme planning directors will be introduced to different approaches on how to use the data obtained, what conclusions can be drawn, how to build a strategy for their TV channel, and how to plan and produce a programme based on the data.
Trainers: Graham Mytton, Frank Schiller.